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Keeping up is part of your job!

Posted in: Blog, Technology by Brian Cauble on June 1, 2009

Are you paid for what you know and can figure out?  Are you a knowledge worker?  There is a good chance that you are.  This world is changing at a dizzying pace.  Technology has accelerated the pace we must learn at.  It has also opened the world up to competition from all over the globe.  Many industries are being replaced or at least modified significantly.  The music industry was slow to adjust to changing technology and consumer demand and they have been decimated by it.  The newspaper industry was another industry that was slow to adjust.  Blogs, twitter, and online classifieds have put the entire industry in jeopardy.

So what does this mean to you?  It means that you have an opportunity and a risk.  You need to keep up with how the world is changing.  If you don’t feel like you understand how it effects your business, you need to keep trying.  You can also turn to people you respect for their thoughts.  It doesn’t have to just be people you know.  Read blogs, articles, and follow people on twitter.  If you do manage to understand where things are going, you and your business have a real opportunity.  However, if you don’t, you put everything at risk.  You don’t want to find yourself in the position of the newspapers do you?  Wondering how you never saw the changes coming and wondering if you’re business will survive.  I don’t.